Picture a world where children are taught the concept of money and business as part of their school curriculum. In this thought-provoking conversation with the charismatic financial advisor Emmanuel Asuquo, we not only envision this world but explore tangible ways to take steps toward this innovative approach to education. Emmanuel generously shares his insights, garnered from over 15 years of experience, on how we can shift our perspectives and inject humor to make finance more engaging.
The responsibility of being an entrepreneur doesn't stop when you clock out it extends to every aspect of life, including balancing relationships and family. Emmanuel Asuquo walks us through the process of transitioning from an employee to an entrepreneur, emphasizing the importance of recognizing our value and the power of calculated decisions. This episode is laden with real-life examples and invaluable advice on how to monetize your skills and passions, a must-listen for anyone considering a journey into entrepreneurship.
Are you ready to leave a lasting legacy through financial education? Emmanuel inspires us with stories of individuals whose lives he has touched, reminding us of the power of impact we can have on others. Our discussion also delves into the balance between spiritual and financial freedom, exploring how churches use donations and the risks involved. Emmanuel's unique insights and infectious energy make for an episode rich with knowledge, humor, and inspiration.
Picture a world where children are taught the concept of money and business as part of their school curriculum. In this thought-provoking conversation with the charismatic financial advisor Emmanuel Asuquo, we not only envision this world but explore tangible ways to take steps toward this innovative approach to education. Emmanuel generously shares his insights, garnered from over 15 years of experience, on how we can shift our perspectives and inject humor to make finance more engaging.
The responsibility of being an entrepreneur doesn't stop when you clock out it extends to every aspect of life, including balancing relationships and family. Emmanuel Asuquo walks us through the process of transitioning from an employee to an entrepreneur, emphasizing the importance of recognizing our value and the power of calculated decisions. This episode is laden with real-life examples and invaluable advice on how to monetize your skills and passions, a must-listen for anyone considering a journey into entrepreneurship.
Are you ready to leave a lasting legacy through financial education? Emmanuel inspires us with stories of individuals whose lives he has touched, reminding us of the power of impact we can have on others. Our discussion also delves into the balance between spiritual and financial freedom, exploring how churches use donations and the risks involved. Emmanuel's unique insights and infectious energy make for an episode rich with knowledge, humor, and inspiration.
The poor, dead mentality is the British education system. That is what the education we have to understand that the education system that is today is the same education system after the war, and that education system after the war was designed to get people back into work and they haven't changed since then. So you are going to school, unless you go to private school because I do a lot of talks at private schools and, trust me, private schools are you are taught to challenge, you are taught to not accept anything. You are critical thinking. This is think you are critical thinking does not exist in the education system of a standard school, and so what happens is you are taught to listen. This is the head teacher, this is the boss, this is the teacher. You must listen to them and that is the same mindset. This is your boss. When you get to work, listen to them, do what they say, and if you do really well, they'll give you a certificate.
Speaker 2:You were just listening to the voice of Emmanuel Asuka, who is a qualified financial advisor who has worked in financial services for over 15 years. Emmanuel, aka E-Man, is privileged enough to give financial educational talks all over the UK and has spoken to over 30,000 people in the last three years alone. Emmanuel has been featured in the Times the Telegraph, the Sun and the Daily Mail newspapers. He's been invited to speak as an expert guest on BBC Radio on multiple occasions. In November 2019, emmanuel was one of four experts Channel 4 show Save World Spend Better.
Speaker 2:In June 2020, emmanuel was an expert for the BBC One show your Money and your Life, helping a family save under £10,000 on their annual household bills. In August 2020, emmanuel was invited to be a financial expert on BBC One Morning Live, watchdog Rip of Britain and ITVs this morning, putting him in the home of millions of views all over the UK. Emmanuel's latest project on Channel 4 is called Secret Spenders and is available on More4. Emmanuel has a passion for helping people and has a vision to become the financial advisor to the nation. Welcome to the British Black entrepreneur.
Speaker 1:This podcast exists to promote black businesses in the UK, to educate black entrepreneurs on all things business and to inspire you on your entrepreneurial journey. Here is your host, Jason Lazarus.
Speaker 2:Welcome to the British Black entrepreneur, a podcast that you can promote, educate and inspire you on your entrepreneurial journey. Back again with another episode of this show. Really delighted to be with you again and I can't wait to introduce you to Emmanuel Osooko. We had such a great chat. This guy is an absolute legend. We spoke for over an hour. We spoke before the show, we spoke after the show and we really get deep. You know what? I don't even want to talk about this anymore. I just need to hear what's going on, because I'm going to do it this way. Here he is. It's Emmanuel Osooko. Emmanuel Osooko from the E-Man Effect. Welcome to the British Black entrepreneur. How are you today?
Speaker 1:Yo, my bro, I'm a good man. How are you man? How are things?
Speaker 2:Yeah, doing well, glad to be talking to you family's well, I'm happy, just glad to be podcasting and really getting conversations going. Man, so really pumped to talk to you today. I kind of want to start off. I usually start off by kind of just talking about something that I've seen in a guest prior to talking to them. So one of the things I really enjoyed is your rills, what you put out there in regards to the satire. It's quite funny, quite interesting and it's really engaging as well. I mean, have you found that couple in sort of talking about finance in a funny way, in a way that's quite comical? Is that quite engaging for lots of people when they come on your platform?
Speaker 1:Yeah, no, definitely. I think I always tell people. When I meet people, someone always has a video that they tell me about. So I'll meet someone and they'll be like, oh yeah, you did this video and did it. And it's crazy, like you look at someone and you think I. When I see them, I think, oh, they're going to have liked that video and actually it's something different.
Speaker 1:I mean, and we all have different experiences that we have in life but the one thing about money is very sensitive. It's a very sensitive topic. It's something that, especially in the UK, is not something that we talk about. Americans talk about it a lot more. They're a lot more open about it. We're very much more. You know, we don't talk about our money, don't talk about selling, because we're not defined about how much money we make. And yet we live in a society that does by class. We live by class in this UK, we live by class.
Speaker 1:So for me, what I try to do is give you that knowledge or give you that food for thought, but in a way that doesn't feel like it's not medicine, it's like, you know, when I don't know. I was a kid, my mom used to, I used to have to have paracetamol, and before, like now, it's all liquid. It used to be the tablet, and so what my mom would do is she would take some juice that's not mixed and put it on the screen and then break down the paracetamol, and so it'd be like you're having your medicine, which you know is the paracetamol is dry. It's not going to taste nice, but you got a little sweet from the juice, and that's how she'd make me take my medicine, and I feel like that's how I try and do. My videos is give you that pain, but give you some sweet.
Speaker 1:Make. Put some sugar on top, a little honey. You know what I mean Make the things sweet. So that's what it's just like. People will laugh and then they'll say oh well, you know what my man's talking. Truth, though, and that's what I try and do, and I feel like that's effective. I try and educate. Few humor, few laughter, few things that are happening every single day.
Speaker 2:Yeah, that's incredible I mean the standard ones for me is the one about Prince Andrew. I mean, I can still probably recite two or three lines of it when he's 61 years of age, you know, relying on his mom, and you think, wow, actually the point is guys have to grow up and kind of take on responsibility and take ownership of their own finance, of their own life. So now it's really really good. I kind of love it. So I want to kind of take you back a little bit to maybe when you're kind of growing up, maybe teenage years, coming into adulthood. What were you kind of doing at uni? What was your kind of circle like and what were some of the messages you got from your parents growing up?
Speaker 1:Yeah, I mean I got Nigerian parents, so Nigerian parents don't really play with that education thing. So obviously education was the most important thing in life. Got to get your goal uni, got to get your grades up and did a, did a, and I never was a great person, so for me, I never really got the grades to make my dad proud, to make anyone feel like, oh yeah, e-man, you're doing bits. No, I never did that. And so what happened was is that? Then I then started to say look, what can I do? I'm going to be more practical. So I went to uni.
Speaker 1:I did the accountants of finance degree because my dad's an accountant. So I wanted to do marketing. You told me black people don't get jobs for marketing. So he's like marketing is such a hard place to get a job in, go do accounting or finance. So I was like, okay, well, he said, do accounting. And then I did accounting and when I got there I was like you know what? Let me try and add some finance to it. And I actually loved finance.
Speaker 1:I loved money and the fact that we are surrounded by money every single day. We make finance money decisions every single day, even to leave your house. Now you might have to think about how much it's going to cost to take a bus. You might have to think are you going into? Are you going into the U less charge now, or congestion charge, or do you have petrol, or all these types of things are money decisions that we have to make all the time. Even to stay at home Now, right now, it's cold you have to make a decision. Am I going to leave the heating on? If I am, you know bills coming. These are the types of money decisions that we have to make all the time, and so for me, it was like actually I was learning about the. I understood that people with money, I wanted to be, have money because I was poor, like we grew up poor. My parents came over here from Nigeria. I was the first person in my family to be born in the UK, the oldest child, and so I knew that I had to make money. There was no, there was no if, but so maybe. And so for me, if I know I have to make money, what better to study their money? That was my simple mindset. What better to study their money, Like, if I know that I want to? Unless he people?
Speaker 1:I live in East London, right next to Canary Wharf, my estate where I lived. We have the same post called the Canary Wharf. So for me and this is where we talk about sight and vision Everybody that lived near me Hundreds not hundreds, thousands, if thousands of thousands of people lived there. But how many people had the vision to see right? These are the buildings. I'm going to get into them because that was me. I had the same postcode as Canary Wharf.
Speaker 1:I was in an accounts of a state. Our parents were trying their hardest but we were struggling, and yet I had the same postcode with people that go to work in million pound banks and so forth. And I could look out my window and I could see these buildings and I said, no, I've got to get over there. And that was really important to me.
Speaker 1:But also it was to prove my parents wrong, because my dad although we're very, very close now, especially being a father like he used to, I take reference from, guidance from us, speak to him all the time and you know I realized that a lot of my friends didn't have a dad. Do you know what I mean? Growing up where I knew I had my dad, I saw him. Do you know what I mean? But at the same time I felt like, because I wasn't really booksmart, I didn't really have that relationship with him. So again, getting into finance, getting into money, was for me, was another way to prove him wrong that actually I might not be booksmart, but I'm still going to make more money than you, and it was that type of energy that I was exuding at that time.
Speaker 2:Yeah, that's interesting. I really want to touch on this parenting we have because my father's gone out and so the message I got was Jason, I want you to be a doctor, I want you to be a lawyer. You know, I became a teacher so I've always felt, in the back of my mind, my parents really proud of me. Would you mind just speaking towards the whole idea around parents who are kind of pushing academics and education, which we both know is very important. We want our children to do well and have a level of success at school, but there's also the side of entrepreneurship, being creative. Maybe you want to be in the arts or something else. Doesn't have to necessarily be academic grades or an academic particular discipline. So I know that you're a father now, like myself. So when you think about your own children and you think about kind of how you're going to raise them, is there a balance between academic and business or academics and pursuing what you love? How do we kind of find a happy medium with this kind of dichotomy?
Speaker 1:Yeah, I think for me, especially with my kids, I'm not making them mistakes. Let's put it this way I read Richard. I poured that at a very young age. I was lucky. One of my uncles in church famous Christian singer Moira. He saw me when I got and I started working.
Speaker 1:I started working from 18, you know what I mean? I didn't have nothing. So when I started making money I started buying chains. So I'm coming to church. I got chains on. I had an E pendant who does that? How sneaky is that? But at that time I felt like I was a G, I had an E and it was all diamonds in the E and then I had a chain on. Then I had a chap's like.
Speaker 1:When I told you the team was thick, I had a chap's like on my wrist. I had a watch, like I was, and then I will come in. You know, sometimes it was all like Drew Hill. I had no shirts. I was coming in with shirts with no sleeves. Do you know what I mean? I'm walking around everyone. So I'm just there jingling and jangling as I'm walking. Everyone can hear me because the metal is just making noise.
Speaker 1:And he looked at me and he was just like well, you know what? Let me, let me try and help this young man out. So he made me read Richest man in Babylon Rich Dad, poor Dad. And after reading Rich Dad, poor Dad, I gave that book to my dad, I made him read it. And after my dad read it he came to me and he said you know what, son, I'm sorry for having the poor dad mentality. Wow, did you know what? At that time I was like raw. Okay, that's deep.
Speaker 1:But later, when I realized it's not his fault, the poor dad mentality is the British education system. That is what the education we have to understand. That the education system that is today is the same education system after the war, and that education system after the war was designed to get people back into work and they haven't changed since then. So you are going to school, unless you go to private school because I do a lot of talks at private schools and, trust me, private schools are you are taught to challenge, you are taught to not accept anything. You are critical thinking. This is thing you are critical thinking does not exist in the education system of a standard school, and so what happens is is you are taught to listen. This is the head teacher, this is the boss, this is the teacher. You must listen to them, and that is the same mindset. This is your boss. When you get to work, listen to them, do what they say, and if you do really well, they'll give you a certificate or they'll give you a bonus in the workplace. It's the exact same mentality, the exact same mindset and for me, yes, that can work to a certain degree, but entrepreneurship is something that I want to teach my kids from early. I want to teach them from I don't care.
Speaker 1:The best way to teach kids money is business, because the problem with a lot of these young people today, even when they make money, is they haven't learned to respect the hard work it goes into making money. My children will all have businesses, whether it's selling, whether it's oh, daddy, you play five aside, I want to come and sell juices to you and your friends when you finish. I don't care, but you're going to have a business, because I need you to know that. Okay, to get those juices, I've got to go and do a paper round to get the money to buy the juices. I then got to go to the shop. I've got to try and get the best price. I then got to go and package it. I then got to go and think about a price. I then got to go and stand and wait for football to finish for my customers to then come to me and purchase, and then I got to pack away, go and put my money in my account.
Speaker 1:We need to teach our young people that money doesn't just come as instant as that, because right now, you can do all you need as a phone and face ID and you've got access to you can buy almost anything, and so for me it's so important the business element, the fact that you need to have an idea. You need to then have a plan. You don't need to go and execute that and you may need to get funding, so you may need to even humble yourself and beg somebody. Listen, you might have to go and beg somebody that's got some money to believe in your dream, even as a child. These are important things that we are not growing up with, and that's why I'm dealing with I deal with some football lessons, musicians that make loads of money and they've got the mindset of a 18 year old.
Speaker 1:Yeah, when I'm talking to them, they'll get mad. They'll get mad at me email, but why are you trying to stop me do this? But I've got this, but I make it. I'm saying but I got my guy, how long? How long have you got? And then I have to start talking to them, about all the people because a wise person learns from somebody else's mistakes and I start talking to them, all the people that made much more than they're ever going to make and are bankrupt today. And all of a sudden they're like okay, man, teach me. And I start having to teach them about the fundamental principles of money. And that starts with the mindset.
Speaker 1:People think money starts with budgeting. Before you can ever get to budgeting, you must understand the mindset. And a lot of us our minds, are scarred because we all need therapy. Let's be honest. We all need therapy. We've all gone through different things. We've all had our parents' scars put onto us plus our own scars of being from another country, being in another country. We've all got things that we've gone through and we're carrying not only our burdens but our parents' burden and our parents' parents' generational burdens that we've got and we're not talking about them, we're not dealing with them. And then we think that we can make money and everything changes. But we haven't focused on the mind, we haven't built the mentality to manage the money that's coming to us.
Speaker 2:I want to explore that a bit more because that's so interesting and so powerful. Just talking about when you're dealing with musicians and footballers or whoever your clientele may be, and you want to teach them the fundamentals, and you start out with the mindset what else would you introduce to them, or say to them that this is what you have to do if you're going to have any sustainability financially going forward?
Speaker 1:I think also it's their circle. So again I've got some footballers. Now they're doing well and listen, all of a sudden their whole family think they made it. I'm a dad, don't want to go to work, no more. The brother and sister took up. The manager says one thing they're like fun, you, my brother's playing. Do you understand? I don't need to be here. Who told you? What kind of pressure is this Like? Nobody wants to work, no more. No, because you're now working for everybody.
Speaker 1:So this is why I say people say, oh yeah, I'm on 50K a week, 100k, it doesn't mean anything because, remember, you're going to pay tax, almost 50% on that already. You know what I mean. Then, after you pay, after tax, you paid then now because because of the lifestyle, you're going to need security. You're going to need to. You know you're going to need. You're going to have houses. So a lot of my footballers obviously think about you, get transferred all the time. So most of them, you're not going to buy a house, you're going to rent a nice house in a safe area, because if you don't live in a safe area, you're going to get when you're at a match I'm going to break into your house and rub you. These are the types of so now, all of a sudden, you got a rent because you don't know how. Your contracts only 12 months. So when you do buy in a house, in a place where you've only got your own season long loan or where you know that you could be transferred out, you've only got two years left. So then you're renting, but you can't rent anywhere. You got to rent where all the other football players rent because, remember, if you're circle, this is one of the big problem. I remember watching a video with Kevin Hart and he talked about the fact that you know, he was moving with, like Jay Z and these types of people and Eddie Murphy, but he hadn't. He had the fame, but he didn't have the money. Because one thing I tell you about this life fame always comes before the money, and that's one of the hardest things to be famous and well known, and people assume that you're making loads of money but not have the money to back it up. And then you're now walking with people in your industry or people in your circle, and they do have, and now you, as human nature, so that you must match them. And so what you have to do is.
Speaker 1:I talk about the mindset. You got to know where you are and understand your situation. You got to understand what you can afford and you have to know where you can be. There's times people with a email come I'm not there. You think I don't like to party. I like to party. I'm the type of guy I go party. If the music's good, you'll see me. I'll sweat out my whole clothes. Do you know what I mean? I like to party. Yeah, I understand that. At the same time, there are other priorities to my life. Yeah, I understand that. I understand what I have to do. So if it's going to be networking, if I'm going to go there and I'm going to meet certain people that I need to network with, then I'll have that calculated decision.
Speaker 1:But this is the problem. We don't move like a business. Jay-z has the line I'm not a businessman. I'm a businessman, yeah, and too many of us let that go over our head. I operate as a business. I operate as a business.
Speaker 1:Do you know that there are businesses that they don't really like each other, but they will still make money together because you don't cut off your nose to spite your face? Do you understand what I'm trying to say, and a lot of us. You know somebody who can connect you, but maybe you don't get on with them. In fact, they haven't done nothing to you. One of your friends that you don't even talk to, that even comes, that even takes your money on a regular basis, talks bad about you, tries to steal your girl because they have a beef. Now, all of a sudden, you are not going to work with them out of loyalty.
Speaker 1:Some street code you ain't been in no street, do you know what I mean? You don't even pay. You don't even pay council tax. You live in your mom's yard. You don't pay no council tax, yet you're claiming areas and all sorts. I don't understand what's happening out here, and then you now don't want to go and work with this person. And these are the types of mentality and this is what I talk about the scars that we carry and the mindset that we carry. You need to see yourself like a business.
Speaker 1:If I'm going to this club tonight, what is it? How is it benefiting? It might be that it's benefiting me from, oh, just being out and having rest, and that's fine, but there's only so many times. That's going to be the reason I need to make sure. If I'm going out as calculated, who am I going to meet there? What value is it going to add to me being there If there's no value to be added and the only value is vanity? I'm in my yard, I'm in my house, do you understand? That takes time and so I'm not expecting everyone to get there. I'm just saying that we need to start thinking like I'm a business.
Speaker 1:If I start to operate like a business, start to understand that even that being on time, a business that opens late has disgruntled customers. Don't you hate when you go to the shop and the shop is closed, and on the sign it says shop opens at nine, it's 9.30 and it's closed, and then these men are strolling up. You're thinking listen, I'm not coming here again, I'm going somewhere else. And so it's the same way. We have that same mentality. We're late for work, but you're a business, you're doing your time, do you understand? And you don't reinvest. This is again, you're a business. So your business doesn't just oh, I've made this amount of money, now I'm going to spend it.
Speaker 1:However, I like no. A business makes the money and thinks okay, some of it's going to go on salary, but some of it is going to go back into reinvesting into the business, and some of us need to start reinvesting into ourselves. We need to start thinking about the qualifications we need. We need to start thinking about the skills that we're missing. We need to start thinking about the things that are going to take us to the next level. I'm a business man and that's when we start to that's when you start to see the world different.
Speaker 1:Continue and be. 24 hours Ctrl Okay. Five minutes Ctrl Plus math Smart.
Speaker 2:Yeah, 100. That's amazing, Eman. What you're saying there just kind of resonates really, because it just brings back some reality, brings people back to reality. Especially when you gave the football example. I mean that's crazy. You don't think of it like that until you actually break it down to them. So that's amazing. I want to kind of touch on your family life. I know that you've got four children, but your wife is well married. So how do you kind of run your business, have a marriage, have a family, what's it like juggling all those responsibilities in one?
Speaker 1:Yo, it's difficult. I'm not going to lie to you. Like I always talk to my boys and I'm like you know what our parents I come and never tell us always rush us to get married but never tell us how hard it is. Now I chill with my pops and he's like you know, this marriage thing is not easy, son. I'm like why you didn't tell me this before I got married. All you ever told me get married, get married. It's the best thing you can do. This thing is not easy and it's not even a slight on my wife, it's just a slight on life in general.
Speaker 1:Like you have to understand that as humans, before you get married, you have to worry about yourself, which makes you selfish, whether people think about it or not. You worry for yourself. You might care about your family, but your first thought is I want to go on holiday. I'm going to go on holiday. I want to rent this house or live in this part of the. I live there. We got a house because of the school. We buy in houses because of what schools are around, not because we necessarily want to live in this part, like, but we understand, to give the kids the lifestyle that we want to give them and give them the head start that we want to give them. This is where we need to buy marriage.
Speaker 1:Having a family is so difficult. And also it's that balance because even with my kids, I reduced my hours at work in order to be around with them more, and these kids will still complain that daddy's not here. Can you imagine I look at the mama and say, can you imagine I could be making money? I've reduced the amount of money I could be making in order to be around these kids and it's still not enough. And then I had to. It's never. It's always a balance. It's always a balance Like but am I active when it's their sports day? Am I there? Am I there when they need me? Am I there to help them with their homework? I might not be there every day, but I'm there, and so for me it's about planning and my wife helps. She's got access to my diary as well, so if she feels like, okay, I need you to be in a certain place, she can put that in and I can reschedule, like my clients. And this is why I talk about it's different If I worked as a financial advisor for somebody.
Speaker 1:It's, on their terms fair enough that they're providing me with salary, so it's on their terms. I work as a financial advisor for myself and my and I get to pick the type of clients I want to work with and so my clients know if I, if I the type of clients that I attract. They know I really I've got a family that know my priorities, they know how important that they are to me and so if I, if I need to cancel, I can cancel my son's hurt himself or, you know, my daughter these days, or whatever, and my clients are fine, we can reschedule. They understand the importance of family to me and I can do that Because I I attract the type of clients I want to see.
Speaker 1:When I was in the bank I always had to wear a tie. I used to hate it. We had to wear tie. I got a big neck. I hate wearing ties. It's just, you know, you just sit and still sweating. You're even moving, you just sweating the tie, just making you hot. And now I get to. I get to do client meetings with with people. I don't want to talk money people get, but I get to sit down with millionaires and attracts you. They respect me, they understand that the clothes that I wear has nothing to do with the knowledge and experience that I have.
Speaker 1:Yeah, and that's what comes from owning your own business is beyond us. It's beyond the salary. You can't, you can't put, you can't put a price on that. And this is why, again, especially when it comes to black businesses, I'm so on. Black people understand there's not enough businesses, there's not enough, we're not advanced enough as a community to say, oh, not everyone can be an entrepreneur. Yeah, it's true, not everyone can be an entrepreneur. But how about we need you to do something? You can have a side hustle. Yeah, there's a difference between being an entrepreneur and having a side hustle. You can drop shit. That's not, that's not. Do you know what I mean? You don't need to be, you don't need to be Bill Gates to work that way. Do you know what I'm saying? You can. You can have a side hustle, because guess what? We need it.
Speaker 1:I keep telling people we complain that we are not being hired. We complain, oh, once they see my surname, they get nervous. They don't hire me. Or I go to the interview because I've got an accent. They don't want to talk to me, or they don't want to give me the job they don't. Oh, I don't fit in. How about we need you to create a business so you can start hiring our children so that doesn't have to happen to them. Yeah, things that you have gone through, don't they don't have to go through so they can work in an environment where if you got a name like adi by your is normal, no one's struggling to pronounce your name.
Speaker 2:Yeah, do you know what I mean?
Speaker 1:Yeah, yeah, yeah. I'm just so big now man, I call himself a B A'd. Like your name's not, it's not. I don't understand, like, what's going on here. Why have you done this? Like people are remixing their names just to fit in and to make it easier for other people.
Speaker 1:But we need to start taking control and it's so important that we start to do that and start. And for me, my family is my why and it's what's most important to me. But at the same time, I know the life I want to give them. I know what I want to give them and, yes, I need to give them my time, but also I need to, I need to provide the resources so when they need work experience, they ain't going to worry. What do you want to do? I want to work in HR. Come to daddy's company. Oh, I want to work in it. Oh, come do it in daddy's company. Oh, I want to be a financial advisor. Come, get training. That is company. I mean, I'm not telling my kids don't have to be like me, but I need to provide. And if I can't provide it, I need to have a network. So would you say, oh, yeah, go over there, you can do that Bill Gates said I'm not leaving my kids, no more money.
Speaker 1:I'm not leaving them any more money If the Bill Gates name isn't enough for them, plus the education, everything I've given them, my money would have been wasted anyway. Wow, he's leaving the rest of his estate, is going to give away, give away. He's giving away so much that he's not even I don't know if he's even stealing the top 10 richest people anymore, because he's given so much money away. Wow. And so for me, I'm like I need that a sequel name to mean side. I need you to walk somewhere and say your name to know your dad is a okay cool. I know, I know, I know what kind of type of cloth you're cut from. I'm gonna give you a chance. Yeah, I'm gonna give you an opportunity. In fact, it'll be, it'll be an honor to have an issue code in my company. That's the type of thing I'm trying to create, and so for me, it's so important that, yes, I want to be that of the year and, you know, be around them, but I also want them to see, right, that he's hustling for me.
Speaker 1:Wow, we were in this house and now in. Now we've we've upgraded, now we've got our own rooms we were on bunk beds. Now we've got our own rooms. That he's really working hard for us. Money's working hard. Mommy's a business person as well. Guess what my daughter see their mama say raw my mom's an entrepreneur. My mom's got her own business. Mom does her own stuff. Yeah, understand the importance of hard work. These are the values and I always tell people what are the values that you are instilling your children.
Speaker 1:When I watched crazy rich Asians and I don't know if people watch that film, crazy rich Asians, if you haven't watched it, watch it. Not because it's like a great film, but what I saw was dynasty. I saw a culture and I saw a set of rules for their, for families that are 100 200 years old that still today remain. I want to hope that I can create a legacy and a culture with between me and my wife that pass on for our children, where they know this is how this is how we behave, this is how us two calls behave, this is how we move. We teach our kids about financial education. We own property.
Speaker 1:You know, when I see some of my Asian clients and they and they and they like I never see them. Oh, I just bought my first house. Let me put it on social media Buy in houses the same way that you get dressed in the morning is normal to them. I want that to be for us. Yeah, I want us to start saying look, we own businesses, we own companies, we own stocks. These are normal things that we do because it's a part of our culture. It's been passed down from generation to generation. This is how we move. That's what I'm trying to build for my family. So when I'm working hard, when I'm doing this stuff on social media, I'm also showing them this is our culture. This is what we're about.
Speaker 2:Yeah, that's massive, that's so huge man. And just in regards to people out there who are entrepreneurs or they're thinking of starting businesses, they want to become owners themselves or even want to just monetize their skill set, how do they go about identifying the kind of business they could potentially do or the type of site also they could do? Or maybe they've got a skill or a talent and they want to kind of really grow that and monetize that. What would you advise, would you give them in order for them to make that kind of initial step.
Speaker 1:I think there's two people. There are people who have a skill or have a talent doing something, and whether that's making something, so then you've got a product. So then you've got a natural business instead of a product, or whether that's a skill, and then that's a service that you can then provide for someone. So there's those people that you've naturally got something. You've got something that you really enjoy, you're really passionate about, and it's just about monetizing that. And for me, I want people to remember you are not limited by where you live.
Speaker 1:One thing that the pandemic did that was good was push forward things like Zoom and things like video calling and so forth. So now your client can be anywhere in the world. As long as your client has a smartphone and an app, we're good to go. Now. Even Google have now jumped in offering their service. So, as long as they've got a Gmail account I mean, how many people have got a Gmail account? And it's free to open. So now you can start to really reach out. You can really start. You're not limited to say, oh I'm always so hard in London or so hard in the UK. Well, focus your business and go find some people in Africa or in Asia or in America. It's a numbers game and one thing I always tell people is look at, netflix is a billion dollar company and they have a price of 799. So you don't, it's a numbers is 799. And they're making billions of 799. That's crazy. We just, we just miss stuff like they're making billions of 799. And we know how many people share passwords and they're still making billions.
Speaker 2:Do you know what I mean? Yeah, it's so true. Yeah.
Speaker 1:Well, now, I'm not. People share and they're still making billions. So my point being is that you got to work out how much do I want to make? How many people does that take the vibe to? That's the minimum price of your product at a very simple level. Obviously there may be costs and other things that you need to bear in mind, but at a very simple level you know, okay, I need to make X amount, and so sometimes you might find you only need a thousand people. There's billions of people on this planet. You just need a thousand of them, just need to find a thousand. And guess what? It might not be easy. So you just say, cool, I'm gonna find 10. Let me try and get 10 in year one. And then in year two, let me make it 20. And in year three, let me make it 40. And in a year four. Well, now we can go 100. And then guess what? Now I've got 100. If I can make my 100, introduce 10 people, I've passed my 1000. All of a sudden it becomes a lot easier to recruit over time.
Speaker 1:And you got to get started. The biggest thing is get started. Then there are people who don't have necessarily have a skill. My thing is, then, working on do you have a hunger, do you have a desire? Because now it's about just trying. But do you have the hunger to try? Because it's difficult when you don't necessarily have a particular skill or particular passion, or even when the thing that you love doing doesn't make money. There are some people that just you know love to to give food banks and do that to the charity stuff, and that's great, but again it's hard to monetize that. That's that's you giving back. These things tend to be done, but you've got a skill and a passion to help people. So can you take that and put that in something else, can you take that and put that in another industry and start to monetize that. And maybe, again, you might just need to work.
Speaker 1:Sometimes I've this is what I call it you don't have to be an entrepreneur. You can have a side hustle. If something's paying you an extra 100 pounds a week, which is 20 pounds for five days I mean most of us if you put your mind to it, you should be able to work out how to turn one pound into 20 pounds or two pounds into 20 pounds. So if you can do that five times in a week. Then you got, you got extra 400 pounds, which is almost at the end of the year, is almost an extra 5k. So if you've got an extra 5k now, what can you invest that in? So if I can take my 5k and invest in something and then make that 5k 10k, then next year I've got 15k, cause I still got the 5k that I know how to make. Oh, so then if I could take my 15 and make it 30 the next year and this is how money, money, makes money. Yeah, so you got a workout.
Speaker 1:How can let me, on a very simple level, how can I make money and Then workout? Okay, I'll make your money here. How do I money? How do I multiply that? How do I increase that? Is that I need to get more people? Is that I need to get a higher, higher level, a higher level of client? Do I need to offer an additional service on top of my original one? So do I need to go? Now I have to offer platinum package. You guys, a silver and let's platinum.
Speaker 1:These are the types of things you can do, and so for me, anyone can have a business. It doesn't have to be this rocket science thing that we try to make it out like you know Wolf of Wall Street, or do you know? I mean, like we feel like we gotta have some. You gotta be back, you know, like it's all right, you can. You can be cool like you can be calm and you can be, even be an introvert, and you can be an entrepreneur like you can not one of. You can go and hire remember, you can hire anyone. Yeah, there are people who who hire people to be the face of their company Because they understand that in the, in the industry that they're in their face won't work. So you can hire someone to be the face of your company.
Speaker 1:Bill Gates says I hire people that are smarter than me. That's my secret source is that I hire people that are smarter than me and I get out of their way. And then you also said I love lazy people. If I can find someone that's lazy, I'll hide it. Why? Because a lazy person will always find a quicker way to do something, always find a shortcut. Hmm, wow, that's forget sometimes. Think about that. Sometimes, things that we think that people will be putting us down for is actually a skill in the right environment.
Speaker 1:Yeah, I used to get kicked out of class for for being the class clown. Now I get paid thousands to make people laugh online. Come on, yeah, the skill in the right, the right skill with the right knowledge in the right environment Can take you to a different place. So you work out. What is it that you do? What's your skill? Sometimes even I'm lazy Okay, great.
Speaker 1:How do we, how do we monetize that? How do you use that for your benefit and how do you make sure that we only? What can you do for maybe only a few hours, because you don't want to work too much, but still give you the lifestyle that you want to live? Because, again, it's about lifestyle. I think that's something that we always miss. I've got clients that are very, very happy. They only make a thousand pounds a month and they're very, very happy. And I've got clients that make a hundred K a month and they're not very, very happy. So it's the lifestyle that you want to live. What lifestyle do you want to live? What lifestyle do you want to live? And then let's make that match.
Speaker 2:Yeah, that's incredible me so helpful for me even hearing that, because one of the things I do or being trying to get into his voice Overwork and doing things about accents and character voices, and I've always been a bit into drama, so it's almost like, okay, like what was going off here? Think about what you're good at, what you can monetize. I mean I've listened to Gary V the other day talking about how, yeah, the whole thing around, everyone should be an entrepreneur but have the self-awareness to understand what they are good at, so they can lean into that instead of trying to do the next Apple or Facebook or Uber. Create a business that you actually like or do something that you actually Want to do. And then he gave a great example of the number 30 at Facebook is worth millions. You don't have to be Zuckerberg or the number two or the number three. You can actually be that person. That's down the line, but it still do really well because they know what they're good at. So that's so incredible.
Speaker 2:And I want to touch on when you were in financial services employed, yeah, and obviously you've made that transition now. Well, have your own business working for yourself. You can have that flexibility. What's? Yeah, what was the trigger for you that make you think, right, I'm in this industry, but now I'm gonna create the effect, I'm gonna have my own business. What made you go from employee to kind of entrepreneur and take those steps forward?
Speaker 1:Yeah, man, I think this. I love this question because, if I'm honest, where I come from because I come from nothing come from a council estate. I'm making it to Barclays at 22. I could have just children Barclays the rest of my life. I made it. I made it, didn't have nothing more to prove. Everybody was patting me on the back what 22 I'm making. I'm making more money than all my uncles at church. You know me. I'm making money, that more more money than most people around me in my environment. I'm driving the game. You're nice BMW 22 and I'm driving a brand new BMW sport. I'm living life, do you know what I mean? And so I could have easy, just sat there. But one of the big things for me was One I wasn't being, I couldn't be myself. I made it, but I didn't make it as me, made it as the version that I needed to be in their environment and I just didn't sit well with me to.
Speaker 1:I went to church in my church as a big church, 800 to a thousand people on a Sunday, and I sat down and one day I said to myself how come I never see none of you lot during the week? I don't even see anyone that looks like you during the week. And Yet you lot know I work in a bank and all you ever asked me about is Can you get me alone? And I said no, so it's not right, it's just, it's something. Just, it wasn't right. And yet I spent my day during the week making rich people richer. And Yet my people are suffering. My people are buying brand new cars and then, at when church finished, they will leave, when, when the final prayers being said, they'll leave early so they can go and drive their car and park it at the front of church so when everybody comes out they can see I'm without. Oh wow, that was the big thing for these guys. It's starting on each other. We all broke and we're here stunning on each other and it's like it don't make no sense that because you might have a nice car.
Speaker 1:But we know, we all know we most of us are living in cancel, cancel houses. Most of us are not owners, we're renting. Most of us are not in senior management positions at our work. So why are we buying Mercedes and BMWs? Why are we? Why are we dancing with a hundred pounds cash in our hands so everyone can see that we got and to put in the offering ball. You know you can't afford to give away a hundred pounds, but. And then you say it's for God. But it's not for God, it's just to show, oh, I'm doing well, where our best clothes always target.
Speaker 1:We used to wear our best clothes to church, our best. My mom used to make me I am on a Saturday after I am everybody's church clothes. It was sorry and I said to myself no, I got to change. This big believer got to be the change that you want to see. And so I said, listen, I got, I've got to get out of this environment. I'm not appreciated.
Speaker 1:The money is almost like silence. It's silence money. It's like, oh, we found a talented one, let's pay them enough money to keep him quiet in the background, because we don't, we don't want, we don't want them to know that there's bear of these types of people out here. And I was like, nope, it's not me, it's not. No, no amount of money is enough to see my people suffering. And so I said, listen, I'm gonna start giving talks at church and I need to give talks at church and start sharing.
Speaker 1:And when I said, when I said stuff, these are, I mean I was 24-25 when I did my first, first one. These are all my aunties and uncles. They're like late 40s, early 50s, and I was blowing their minds. I'm not, but I've learned this at 22. I've learned this three or four years ago, and the stuff that I'm learning has been around for years, and so I saw the problem. The problem is is that the majority of them will have had a lack of Financial education, and so they had to learn from mistakes, but the mistakes they were making was so the holes are so deep that they spent the rest of their lives trying to just get back to zero. I said no, am I going to help them? And you know what happened. People laughed at me. Jason, when I tell people I'm leaving, I'm going to help people that come from where I come from.
Speaker 1:Normal people get better with money. They were like a financial advisor giving poor people financial advice. It's not a very good business model, is it? These are the types of comics that I used to get. They used to laugh. All right, you go. Those same people that laugh today tell people that they used to work with me. They came to fame as oh yeah, I used to work with E-men.
Speaker 1:I went to a financial advice conference the other day because we have to keep up our knowledge. And they come and talk to us about stuff and I bumped into some guys, one of the companies that sat me, and he was like, oh, you're doing amazing. I said you're over the place. I love your stuff on TV.
Speaker 1:Let me tell you, sometimes your success will force those that didn't believe in you to have to give you your flowers. They have to. They have to laugh, even when they don't want to, they will have to because you're doing stuff. Then they're like wow, wow. And so for me, I understood that sometimes in life it's your vision, it's not other, sometimes waiting for other people's approval, but it's not their vision, so they're not gonna see your vision. It's your eyes. It's your vision. It's for you to take and run and they'll catch up later.
Speaker 1:And now, all of a sudden, everybody wants to give financial advice. Now, all of a sudden, that's beautiful. I'm never saying that as a. I'm saying that's beautiful because the more of us, the better. You know what I mean.
Speaker 1:The fact now I've made it to the point where people are like, okay, now this can be a career, now I can do this full time, amen, because people need to hear it, and they need to hear it from me. They need to hear it from people that look like me, they need to hear it from different than me, they need to hear it from women. They need to hear it from old, they need to hear it from young. So the more advice is out here, the more people are reaching. But the biggest thing is, it always seems impossible until it's done, and I'll never forget that quote by Nelson Mandela it always seems impossible until it's done, and I always tell people that for me to be here today, they would have told you it's impossible, but I'm here and I'm doing what I'm doing. So just know that it may seem impossible, but that doesn't make it impossible.
Speaker 2:That's so good, man. It's just about, I suppose, like making me think about those initial steps. It's going to be difficult at first, but if you build that long-term thinking and that vision, you can actually get there. But you're just making that one small step and then another step. So that's so encouraging, especially for my audience, because hearing that, because you want to be able to see that you can get where we are trying to get to.
Speaker 2:So thank you so much for letting me know and I want to touch on you know you've made television appearances, you've made appearances at conferences and you've spoken to audiences I'm just talking about your ability to communicate, which have been, you know, really fascinated by it, and obviously you're skilled with words and being able to use your vernacular to really encourage people, to use comedy, to uplift. Throughout the time of you doing that, what's it been like, maybe after a show or maybe after a television appearance, some of the comments that have resonated with you not necessarily praiseworthy, but just something that has made you feel like, wow, okay, I'm having an impact here, people's lives are being changed, and I want to carry on doing this.
Speaker 1:Yeah, man, so many bro. When I tell you that that's one thing that people are like oh even, why do you go so hard? You're always about the people like it's because of the feedback. And I always tell people like, never be shy to give feedback to someone. If someone's giving you good service, if someone's done good for you never feel like it was really good. But I don't want to tell them like, tell them, because you don't know what it's going to do for them and how it's going to help them. Feel about what they do. And I've had this. I've had so many. I'm going to share a few.
Speaker 1:I had this guy on LinkedIn message me young guy, young guy and he was like I've never seen an expert on TV that looks like me and sounds like me and he's like I'm with my man there. He's from the hood. Obviously he's from the hood so he can relate to me. So he's like I wanted to. I was with my man there and because of you, I told them that I want to be a scientist. I want to be a scientist, but I want to be a scientist expert.
Speaker 1:I'm studying science and I want to be an expert. And because I saw you as an expert in your thing. Now I know that I can be an expert in my thing and I can still get on TV. I don't have to be a musician or whatever it may be. I can get on there and I can get on TV and I can use my voice. But I want to do it for science and for the first time I was able to tell the man them and obviously they laughed. And then when I said, oh yeah, but I'm gonna be like, be like E-man, but the science version, then my son, oh no, that makes sense you know I'm like.
Speaker 1:E-man. E-man does his thing, yeah, and it's like that's different. That's something that's man's having an impact to people that I've never even met. I've never even met them and they have watched videos. I had a guy who literally hugged me in the street. Never met him before. Two arms around me. The thing was wild. It was beautiful. The way this man hugged me. You would have thought that we were gay partners. The way this guy hugged me, his arms around me, I'm telling you the thing was wild, oh wow, and I was shocked. I was like yo, it's like nah, but you don't understand.
Speaker 1:Like I've been watching your videos for the last two and a bit years and because I understood what you were saying and the concepts and the way you said it, I changed the way I was using my money. I looked to level up, get a better job and after two and a half years, not only have I paid off debt, I just bought a house a couple of months ago and I can't believe, after buying a house, that I bumped into you. Yeah, like I just bumped into you. No one in my family, no one, has ever bought a yard. I'm the first and it's because of your videos and the way that I can relate to you. Well, I almost cried in the middle of the street. Yeah, because this is just me and my camera phone putting videos on the internet. But now it's life changing, it's legacy. He hasn't even got kids yet, but when he has kids, his kids will be like oh, we own, we're owners, so I can own a property. My dad owns his property. Why can't I own a property? It's normal. Now there's even property, there's even inheritance to pass down. Yeah, so I'm a generation to generation just through this one decision to own a property. And it's like sometimes when I think about the impact that I'm having the comments, the DMs, the messages, the love it's the last example I went to Channel 4 party the other day and they did the all black. They did this thing with whole day Channel 4, everything was black, even the adverts. So everyone was black for a whole 24 hours. And I went to. They did a launch party on a Monday. So I've gone down to this, gone down to this party, and I'm like bare celebs, bare influencers. I'm thinking no, I only got 28K followers. No one's gonna know me. Really, my guy, if you see how people these are all. Oh, that's I'm thinking brav, you're a celebrity, I'm just a finance guy.
Speaker 1:Online Impact yeah, never, ever discount the value in impact. My videos although I don't have the following my video, the reach, the amount of people that watch my stuff and WhatsApp groups, the amount of people that talk. I've got teachers that teach finance classes using my videos to get their kids engaged. The amount of the impact of what I'm doing goes so much further than the initial, like someone who maybe makes you laugh but there's no real substance. They're just doing something really funny or really silly that might get loads of followers or people wanna see that all the time, but the impacts, the remembering of the afterwards that goes over time, but the impact in what I'm trying to teach with people, like I said, when they meet me, they remember a video that might have been a year or two ago, but they still remember it, clearing their head because that one related to them and their situation and that was the one that made them think different about money or finance. So forget followers. And that's why now, when I tell people like the numbers I get paid to do videos, you feel well, their influence is that I got 100K followers or 200K followers.
Speaker 1:That ain't getting nothing closer to that. It's the impact, hope at brand. See the impact and see what I stand for, and they want to be able to say that this guy believes in my product. And that comes at a cost. Never allow substance and impact to be overtaken by fame or a small notoriety. It's so much more important to make sure you're having that impact that will always last. Longer People will be remembered and opportunities will come because of the impact that you're having, as opposed to the flash in the pan of going viral. How many people have gone viral and now where are they? Yeah, yeah, yeah, because it's a moment in time. We're talking about an impact that can last a generation.
Speaker 2:That's massive man, that's so huge, that's so good, and it also reminds me of legacy leaving something behind. You spoke about inheritance and you spoke about some of those things that really resonate, I think, with my audience and myself. So that's just really, really powerful. Just before I let you go, I kind of want to touch on one last thing really, and just talking about the impact of church I mean, I grew up in church as well, and so you just talking about even mining in church wasn't spoken about as much as any recent recent self. It's been picked up a bit more, which is really good.
Speaker 2:And if you could talk about maybe just that kind of spiritual aspect towards money, obviously God wants us to be good students of money and just to use it well, and so there's so much wisdom in the Bible about that, and so when you see yourself out there and doing these financial talks, do you almost see yourself as like a God soldier or someone that's kind of representing maybe that kind of sort of kingdom mentality, to be like all right, guys, this is not just about you investing or make sure you're saving. This is a spiritual thing. This is a real big deal. So could you speak on that for us please?
Speaker 1:Yeah, I think that when it comes to finance and money, it's so important because, again, like you said, money now these money finance seminars are coming a lot more but they haven't always been around and it's like, actually, but we've been talking about, oh, you know, the church has got a hole in the roof. We need to raise money for that, or we've got. We need to raise money for tides and offering and some churches will do about five different praise and worship offerings just so they can build up on a Sunday. And actually for me, when I look at church, I see the network of people and actually church is a place that we need to come and be empowered, whether it's spiritually, whether it's physically. Sometimes, you know, you need to church, we need help, like my church, do you through bank. Sometimes we need to give back, we need to help people in their different situations, but also we need to be empowered we can talk about. You know, go to African church and we talk about. You know, double, double. We sing this song like double, double, everything could be multiplied. But even if you double it, if you don't know how to use it, you will just, it will just become zero and it's a failing that, I've sat down with past, like I've gone to like big pastor seminars and talks and had this conversation.
Speaker 1:I said you are talking about multiplying and manifesting and money making, money and money coming and we can make whatever we want, and God doesn't want you to be poor, he wants you to be rich, he wants you to. Yeah, you are not teaching people how to manage that money, and so they're going outside and somebody says, oh, you can make money through crypto. And these people ain't got a clue. But the pastor said we can make, we can do it and double, double and the Lord is my shepherd and no weapons from the against me shall prosper. So, of course, any investment I do, I do in as long as I pray. I must make money and they're going to lose their money or they're going to lose their money, and so for me, it's really about us saying there's a spiritual element and me, I can't take God away from me. Me and God is the same. So I can't be talking about finance and money and not be talking about God. I can't. The two will always be intertwined, because that's where my core, that's where my foundation is. The reason that I have such a passion for the people is because I saw the passion Jesus had for the people, I showed up and I want to be Christ like we.
Speaker 1:When I was, when I was younger, at church used to have these, these bracelets, and it was a what would Jesus do? Like it where we did emissions and it was like that was the thing. What would Jesus do? And you know what I said, you know what, when I do my thing, what would Jesus do? How would he do? How would he do this thing? He would captivate the people.
Speaker 1:Sometimes people say are even you say certain things? Is it's outlandish? This brother turned water into wine? Oh, fed people with fishes did miracles. Why?
Speaker 1:Because sometimes you gotta just catch people's attention like, wow, okay, now I'm listening. And that's what I try and do in my videos is catch people's attention and Then get them to. Now they can now got their attention, now They'll listen. Do you know? I mean then then I'll invite them to a seminar and when we come to a seminar We'll talk the real thing. But I'm competing with half naked people on the internet and you know everybody's trying to be a millionaire and they're I've got something different. Do you know what I mean? Yeah, I've got to catch people's attention somehow, so I've got to make sure that my thing stands out. And so, for me, my faith is so important and it's so important that we understand, like you said, to be a Discipline when it comes to our money and and we are disciple and our resources, these are God's resources that he has given to us to do his work. Do you know what I mean? And I've always take that in. Like when people, like I said, when the people invite me out, I'm like you know what I could go out, but is that really best from it might be good for me, but you know, I've got kids, I've got family, I've got a wife, I've got other people to think about. So maybe this time because sometimes going out is not going out Like the other day I got invited to go to one restaurant in North London.
Speaker 1:I'm from South North is like when you from nothing Of North, I just think problems Go down there. There's always one road. You take the left, you think you can take that left. Now that left is no longer left. Now You're getting a ticket for that. You going to park, you park in the wrong place. Now you're getting a ticket for that, then you got to put petrol in the car, then you might have to go through congestion or whatever. It's just like when I add it all up, I'm just staring my house Like that's. That's just not the right way to use the resources that I have. If you got a one, if you got a one, to go to the buy, I don't want to go to Dubai and be in the pool like, yeah, I'm here to buy baby. You think I don't want to be on that? Of course it's wonderful in these hotels. You open up and see the sea and the heat and it's wonderful. But I know that that's two, three, four, five K and Until my investments are giving me that money to go and do that I know that that's regular I need to be building my investments.
Speaker 1:Yeah, too many of us live the lifestyle that we want to live, based on the income that we make, which does what keeps us in slavery. It keeps you. You are a slave to your job. That's how your boss talks to you reckless, and you still must go back. Your boss will talk to you anyhow. Even you're on your lunch break. Oh, come off, go back. We need this now Because and you know that you don't enjoy. You don't enjoy that environment, but you are a slave to it Due to the fact that you have not put, we don't have the money. You can't say, okay, I'm gonna, I'm gonna quit, and then it might take me two or three months to find something else. You ain't got the resources to do that.
Speaker 1:And so, for me, financial freedom is so important, because that's the freedom to make the, the set the traces for your own life. And doesn't God want us to be free? Yeah, isn't that like? Doesn't he want us to be free? And For me, financially is one of the biggest ways that we can get free. Then there's the spiritual element, because, again, when you make money, that that's not the end of the problem. Sometimes, like biggie said, more money, more problems, money brings his own issues. So, again, this is what I talk about having the spiritual knowledge is it goes in together. But it's, for me, is so important that we start to understand that if we really want to live the lives that we deserve, we're gonna have to have that financial stability. But also we need to think about our mental, we also need to think about our spiritual, and when we get all of that together, then we're free.
Speaker 1:It's not an amount of money, it's a lifestyle. Time is more important than money. You have all the money in the world. If you run out of time, it's pointless. Can't take it with you. Yeah, do you know me? Yeah, remember the real value, the real asset is time, and what money does is allow you to enjoy the time that you have. That's what we're working for, yeah, yeah, and Spiritually for me, there are some deals that I get and I'm not.
Speaker 1:I can't do that. It's not every money that I can, that I can make, and we got to learn that over time. It's not every money that you gotta make. It's not every opportunity you gotta take. There's a way to make money.
Speaker 1:If I've got a make, if I've got a step on somebody's neck to make that money, I don't want it. If I've got a lie, if I've got a cheat, if I've got to be dishonest To make that money, I don't want it. If I can't be there for my kids, I Don't want it. I don't want it, but they're my why I don't want it. If it requires me not to be there for them for a long period of time, I don't want it. Maybe for a short period of time.
Speaker 1:If there's an opportunity and I feel like you know we can handle it as a family, then we can make that decision. But my wife has to call, sign it. And some people say, oh, you're simping. No, I don't know what the simping thing is. That's my life partner. Yeah, I'm gonna be a simp to my life partner.
Speaker 1:If my wife don't call site, if I say I want to do something and my wife is not on it, then we got to talk about it Because we are partnership, because remember the energy and this is I'm just gonna finish but sometimes you have to understand that my wife is around my kids more than me. So if I'm not edifying my wife, if I'm not giving my wife wife the right energy, whatever energy is in my wife is what's gonna go into my kids, and so it's my job, my G, as their father, to ensure that their mother Feels empowered, feels loved, feels gratitude, feels appreciated. And guess what? All of that she's going to empower my kids. She's gonna make my kids for love, she's gonna make them feel appreciated, because that's what inside of her. Yeah, I hope that People understand that, because that's something I feel like we don't talk about enough.
Speaker 1:Talk about money, talk about business, talk about finance, but we don't talk about the power of black family and, if we do back family properly, what it means for our kids and our children's children and so forth. Oh, because there's no point making all this money to leave it to kids that are broken. They'll only go and waste it. Yeah.
Speaker 2:Wow, that's crazy man. Yeah, there's a lot to think about, a lot to think about. Think of my own children, my own wife. How perceptive my wife is, I think, when she says things of my say is alright, let's do this, cuz I was gonna was thinking of, at one point, me going abroad to do some teaching and stuff. Yeah, no, no, no, no, no, no, no, the right time, it's not right now. No, all right, yeah, you're right, you're right, cause she always seems to know the right things to say, or knows when, knows kind of what to do, and I'm like, okay, I need to listen to that and I think it is through to a thought, and but we could talk for hours, but I want us to stop it there. Of course, I want to honor your time, honor the time we are. No, I appreciate it, and it has been good the manual. So, just before I let you go, man, and I do want to get you in again at some point, we'll do this again. Yeah, definitely, we're good.
Speaker 2:Where can people go to find more about you? Maybe at your website. Social media handles just where people can find you. I'll make sure it goes on the show in us as well.
Speaker 1:No, definitely so. The website is wwwImanuosukocom. The email address is team at Imanuosukocom. The Instagram Twitter is the E-Man Effect UK. So don't forget the UK. So the E-Man Effect UK, that's TikTok, all the platforms there, and then obviously, e-manuosuko on LinkedIn as well. Feel free to connect to me on there.
Speaker 2:So yeah, that's me, emmanuel Sukho. Thank you today for joining me on the British Black Trip and it's been great having you on, and I can't wait to have you on again.
Speaker 1:Thank you. Thank you, jason, thank you for having me, and definitely 2022, let's definitely do this again. We've got so much more to talk about. Come on, aimen.
Speaker 2:All right. Well, I hope you enjoyed that conversation with Emmanuel Sukho. It's hard to really put into perspective or even to really start off in a certain position, to be like what was the highlight or what's something that you know. What were some of the things I really wanted to kind of go over, because you know, I like to go over lots of the information that we went over. But actually I think this is one of those episodes where I just wanted to really resonate upon them, maybe just listen to it again, and maybe there were certain things that touched you or made you feel like, wow, okay, I need to think about that. You know, I need to think about my money, not even just money.
Speaker 2:Like family, beyond family, you're kind of a children you want to raise. What kind of purpose and meaning has your life got? I mean, we could have spoke for another hour or two hours, like I could have been. I could have been like a whole Joe Rogan long, free, four hour content. It was just so good.
Speaker 2:I felt like I was talking to someone I've known for like many, many years. I know I've even I've just said that but wow, what an incredible person, what an incredible guy, and he's so humbled by his success that he's had he's so gracious with his time A lot of people you speak to on DMs. They might even get back to you for like days or maybe weeks or something don't know. You Like he gets back to me the same day, sometimes the next day, and I know he's busy. He's got four children. Yeah, he has time for people, he has time for me, he has time for you guys doing so much, and so we need to recognize what people are doing and the impact they can have on our lives, even if we don't know them.
Speaker 2:I don't know Eman person menu. I mean I will get to him, I suppose, and really cultivate a good relationship with him, because he's been tremendous for the show, he's contributed his podcast, and so I'm just so, so grateful. All right, people, I'll see you next week. But, ponda, reflect, listen. I'll see you guys soon. Take care.